With 25 years of experience as a permanent cosmetic artist, Antoinette Parfitt Cox is the founder of Permatech Permanent Makeup and Permatech Makeup Training Studio located in Southern California.

Antoinette founded the permanent makeup and training facilities in 2007, after spending a decade and a half correcting other artists’ work. Realizing there was a lack of properly trained permanent makeup artists, she decided to do something about it. Today, having recruited some of the top talent in the industry, Permatech’s professional facility is the permanent makeup studio of choice for many models, actors, and musicians; while the training facility has certified many of the leading artists – and trainers – from California to England.

Antoinette is also a certified CMI Instructor of The American Academy of Micropigmentation and a trainer at The Academy for Salon Professionals. She has been in the beauty industry since 1982 and practicing the art of permanent cosmetics since 1991. For Antoinette, this is what she loves: painting and creating every day.

In her free time, Antoinette donates her artistic talent and studio space to work with cancer patients. She is also a proud member of the Rotary Club of Simi Valley, WINS Women’s Informational Network of Simi Valley, and the Simi Valley Chamber of Commerce.

Antoinette has lived in Simi Valley since 1964. Antoinette’s mother owned the area’s second dance studio for 15 years, and her father was the owner of Palermo Pizzeria on Tapo Street for 38 years.


Degrees & Certifications